PENGARUH GREEN MARKETING, GREEN ADVERTISING, DAN GREEN PACKAGING/LABELING TERHADAP GREEN PURCHASE INTENTION AND GREEN PURCHASE BEHAVIOR
PENELITIAN
Oleh : Hermanto Yaputra, Kurniawati
Info Katalog
| Skema |
: |
Penelitian Unggulan Fakultas (PUF) |
| Fokus |
: |
Green Society |
| Rumpun |
: |
Legal Development & Sustainable Community |
| SDG |
: |
12 - Responsible Consuption and Production
|
| MK terkait |
: |
[DSM/703] Managing Service |
| PkM terkait |
: |
PKM Strategi Green Marketing |
File Repositori
| No |
Nama File |
Ukuran(KB) |
Status |
| 1 |
0309067209_Halaman-Pengesahan.pdf |
112.638 |
|
| 2 |
0309067209_Identitas-Penelitian.pdf |
22.705 |
|
| 3 |
0309067209_Daftar-Isi.pdf |
51.203 |
|
| 4 |
0309067209_Ringkasan-Penelitian.pdf |
33.714 |
|
| 5 |
0309067209_BAB-5-Kesimpulan-dan-Saran.pdf |
70.104 |
|